Blog

OND…..Act Now!

OND: October, November, December. The three-month period when distributors do not allow new brands, work-withs, price changes, new product introductions, or pretty much anything supplier related. OND is when 40% of the booze in this country is purchased. If you are a distributor sales rep, its heads down and sell,...

LibDib: Our first 100 days….and counting

Wow, it’s been a while since my last blog post! Things have really been crazy in LibDib land (good crazy!) I was in New York twice in June as we officially opened sales there on June 1. While in New York, I met our “on the street” platform ambassador, spoke...

The Three Tier System Can (And Will) Work for Everyone

Every day I talk to around three to four Makers about LibDib. Makers who have products on the platform, some who just signed up and others who are exploring their options. I love telling them my long term vision for LibDib and I always share a couple of stories about...

The Little Things About Logistics

A lot of LibDib Makers have been asking questions about packaging and shipping. It’s really interesting coming from the wine side of things. Wineries have been shipping Direct to Consumer for a number of years now (thanks to great organizations like Free the Grapes and The Coalition for Free Trade)....

Feet on the Street and Selling

Your products are on the LibDib platform. Congrats! You now have wholesale distribution and your products are searchable and presented beautifully to buyers all over the state. However, just because they are there it doesn’t mean the stuff will sell itself.  This is also the case with pretty much every...

A Little Story….

I was thinking this morning about LibDib and why I decided to go on this path of the high-tech start-up, two-sided marketplace, never sleep well again, journey. I was comfortable in my previous job at the family winery. Working hard, but not too crazy. And I enjoyed it. But I...

What I have to say about Pricing, which is a lot, but bear with me

Many Makers have been asking us here at LibDib about pricing. They want to know how best to price their products and then submit an offering to restaurants, bars and retailers. My nearly 20 years of experience has given me a little bit of knowledge about what buyers expect when...

Margin, Margin, Margin

Distribution, done differently. That is our motto. And it resonates true in everything that we do. The LibDib model is different than the traditional wholesaler model in a number of ways. Most importantly, our margin is between 15%-20% vs. 30% (or more) that other distributors make on their resales. Here...

The Adult Beverage Version of the Berlin Wall has Fallen

Brian Rosen From 1961 to 1989 the Berlin Wall cut off and divided West Berlin from East Berlin. In November of 1989 it came down and reunited a city, a county and perhaps Europe. Why it was there and what it stood for is not this article, what it was symbolic of...

Distribution 101

Cheryl Durzy In 1999 I was a young pup and my parents gave me the opportunity to work in sales and marketing at their growing wine company. At the time, I didn’t know much about wine or how distribution worked but I decided: “fake it till you make it Cheryl.”...

LibDib is Yours as Much as It’s Ours

Jeff Markham One of the main reasons I left my job at a big company to join LibDib was Cheryl Durzy’s (our CEO) vision. It was perfect to me. From a business model perspective, it was really well thought out. As a technologist, this business model made sense. Behind the...

Hello. Is it me you are looking for?

Cheryl Durzy If you’ve dealt with distributors your first reaction to this first blog post might be to run like the wind. But I’m here to tell you that you if you are small to mid-sized businesses with alcoholic beverage distribution woes, you might want to hear what I have...